Real estate agents will tell you that it can be harder to sell a home in the winter. The days are colder and shorter, leaving less time to show a home to potential buyers. The good news, though, is that most buyers looking at houses in the winter aren't just killing time. A buyer house-hunting in the cooler months may be relocating by necessity or motivated by the tax deductions available at year's end. To make conditions even more favorable to sellers, the housing market generally remains healthy moving into the winter months, and interest rates are still near historic lows.
Follow these six tips to make a good impression on homebuyers this winter.
Working with your real estate agent is essential to arrive at a price that fits the current housing climate. You can also rely on them to help you get a sense of what other homes in your area are selling for and what you should do to compete effectively.
Buyers will remember the house that was pleasantly warm on a frigid day. This also demonstrates to buyers that your furnace is in good working order.
Help your place stick out in a buyer's mind my by baking cookies on the day of the showing. Some people are sensitive to the fragrances in air fresheners and perfumes, so skip spraying those when expecting someone to look at your house.
Give the buyer a reason to linger in your home by leaving a light snack in the kitchen. If the weather is cold, consider providing chili or soup in a crock-pot to keep it warm with festive disposable bowls. Or, to keep it simple, you can provide coffee or hot chocolate and cookies.
Declutter the rooms to make the property seem even more spacious, and turn all the lights in the house on. Place warm-toned throws and decorator pillows around the living room. Play soothing classical or jazz music; keep the volume low enough that buyers can still talk quietly to each other.
Spread out ice melt or sand to provide traction during snowy weather. Shovel the snow on the driveway and sidewalks to make your home more inviting. Be sure to place a mat on which for visitors to wipe their feet.
Follow these tips to make sure your home will be in prime position to sell! Are you preparing to buy your next home, too? Download our Guide to Home Financing to learn everything you need to know!